20 feb
General Motors
Xico
.
**Work Appropriately**Hybrid: This position requires to work 3 days on site 2 days at home remote on a full-time basis**Position Tasks and Responsibilities**- **Develop Advertising Strategies**:Create and implement effective advertising strategies that align with our business objectives and target audience.- **Campaign Management**:Oversee the planning, execution, and optimization of advertising campaigns across various channels, including print, digital, TV,
and radio.- **Creative Direction**:Work closely with the creative team to develop compelling and innovative ad content that resonates with our audience.- **Media Planning and Buying**:Manage media planning and buying activities to ensure optimal placement and cost-efficiency of ads.- **Performance Analysis**:Monitor and analyze the performance of advertising campaigns, providing regular reports and insights to improve future efforts.- **Budget Management**:Manage the advertising budget, ensuring efficient allocation of resources to achieve maximum impact.- **Collaboration**:Collaborate with internal teams, including marketing, sales, and product development, to ensure cohesive and effective advertising efforts.- **Stay Updated on Industry Trends**:Keep up-to-date with the latest trends and best practices in advertising and the automotive industry.
**Additional Job Description**:**Knowledge**:- **Advertising Principles**: Understanding of advertising theories, practices, and methodologies.- **Marketing Strategies**: Knowledge of marketing principles and how advertising fits into broader marketing strategies.- **Media Channels**: Familiarity with various media channels (digital, print, broadcast) and their effective use in campaigns.- **Brand Management**:
Insights into maintaining and enhancing brand identity through advertising.- **Industry Trends**: Awareness of current trends and innovations in the advertising industry.
**Skills**:- **Leadership**: Ability to lead and motivate a team, providing clear direction and support.- **Communication**: Strong verbal and written communication skills for effective collaboration with team members, clients, and vendors.- **Project Management**: Proficiency in managing multiple projects simultaneously, ensuring they are completed on time and within budget.- **Creative Thinking**: Ability to generate innovative ideas and solutions for advertising campaigns.- **Analytical Skills**: Competence in analyzing campaign performance data to make informed decisions and improvements.- **Negotiation**: Skills in negotiating contracts and agreements with clients and vendors.- **English Level**:Advanced.
**Experience**:- **Work Experience**:
5- 10 years of experience in advertising, marketing, or a related field.- **Education**:Bachelor's degree in Marketing, Business, Communications, or a related field.- **Strong understanding of digital marketing and CRM**channels and tools (e.G., Google Analytics, SEO/SEM, PPC, social media platforms)
Muestra tus habilidades a la empresa, rellenar el formulario y deja un toque personal en la carta, ayudará el reclutador en la elección del candidato.