19 feb
Tbwa Chiat/Day
Xico
New York, NY; Atlanta, GA; Boston, MA; Washington, DC; Chicago, IL
Overview Porter Novelli is a global communication company with offices across the US and internationally in London, Mexico City, and Toronto.
In a shifting landscape of audience power, our global network of sharp minds leverages our world-class smart data as we decode change, navigate culture, and deepen authenticity to unlock value for our clients.
We believe that our culture is the beating heart of Porter Novelli.
We have cultivated a vibrant environment where individuals come together to form a dynamic and supportive community.
We celebrate the unique perspectives and experiences that each team member brings to the table.
The Role We are seeking a dynamic and motivated Account Supervisor, Digital and Innovation to help lead digital work on behalf of major food and agriculture clients.
The role is responsible for developing and overseeing the execution of social media and digital initiatives, including the development of content, creative campaigns, conference connection strategies, and influencer activations.
The role sits at the intersection of our strategic services and food and agriculture teams implementing innovative, dynamic social-first communications strategies to solve for clients' business challenges.
We are seeking a dynamic digital strategist with a digital-first mindset and deep expertise in the food, agriculture, consumer, and pet industries.
The ideal candidate will be highly attuned to emerging trends shaping these sectors and skilled at developing innovative, impactful digital strategies.
This role will play a pivotal part in developing and executing strategic digital programs spanning branded and product communications, unbranded awareness campaigns, and corporate/internal communications.
The position will be client-facing, leading ongoing ideation, strategic consultation for major initiatives and key moments, and relationship management.
We are looking for someone who is collaborative and willing to work on teams to do bold new things – someone who wants the challenge of solving client problems within the regulated food industry, even as social media paradigms and practices evolve and shift.
They will be influential voices within the strategic services and food and agriculture teams, and be relied on to analyze industry trends, provide perspectives on competitive activities and opportunities, and help drive operational excellence.
What you will be doing: Serve as day-to-day digital lead,
responsible for providing strategic solutions around social and digital marketingDevelop and implement innovative social brand and social content strategies that are integrated with overall client marketing objectives and goalsDeep knowledge of social platforms (Meta/Facebook/Instagram, YouTube, TikTok, Twitter, Reddit, SERMO, and more) – understand and articulate best practices based on business needs and requirementsBe a champion for social and digital work – experiment with new and alternative ways to leverage social media activities and how to creatively sell the opportunity in to the clientHelp deploy an industry-leading technology stack that supports insights development, audience intelligence, and performance measurementComfortable gathering input from a variety of internal and client stakeholders to inform content creation and maintain social content calendarsThe Experience that will contribute to your success:
Have 4-6 years of social and digital experience within food and/or consumer industries, advertising and/or PR agencyA track record of creative thinking and effective execution in social media and digital platformsPossess a thorough command of the social media and digital spaces (from shifting consumer platforms to new social platform features to evolving applications of AI), sophisticated client service and digital communications skills, high energy and passion for this area of rapid change and innovationWork well within highly collaborative, integrated teams – displaying proven ability in running a team, controlling timelines and budgets, anticipating issues and working towards solutions to complex problemsUnderstand the paid media environment and how it applies to a holistic social media strategyExperience working on influencer (consumer,
registered dietician) strategies and activations including planning, contracting, activating, and amplifying end-to-end campaignsHave the proven ability to meet deadlines, juggle multiple projects and work independently in a fast-paced office environment.The anticipated salary range for this position is $80,000 - $110,000.
Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.
Benefits at Porter Novelli include a range of medical, dental, vision, 401(k) with company match and generous paid time off benefits are also available.
Employees from diverse or underrepresented backgrounds are encouraged to apply.
As an Omnicom company, Porter Novelli offers a robust suite of benefits for our employees:
Medical & PrescriptionVisionFlexible Spending Accounts401k (with discretionary employer match)Employee Stock Purchase PlanShort-Term Disability, Long-Term Disability & Life InsuranceVacation, Sick & Personal Days14.5 Paid Company HolidaysFamily Forming BenefitsHybrid Working Environment (2 days remote, 3 days in office)Porter Novelli is an equal opportunity employer.
We do not discriminate in any aspect of employment against any person on account of race, creed, color, religion, national origin, ancestry, sex, sexual orientation, gender identity and expression, disability, disabled veteran, veteran of the Vietnam era or other eligible veteran, age, marital status, veteran status,
or physical or mental handicap unrelated in nature and extent to an individual's ability to perform a job or any other characteristic protected by the employment discrimination laws in any state or political subdivision in which Porter Novelli does business.
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