(DP-986) | Sr Marketing Programs Analyst

(DP-986) | Sr Marketing Programs Analyst

02 feb
|
S&P Global
|
Nuevo Casas Grandes

02 feb

S&P Global

Nuevo Casas Grandes

Work closely with the Maritime & Trade Business Line Solutions marketers to deliver a variety of marketing activities including webinars, events and integrated programs.
Focus is both regional and global programs working with product, sales and enterprise marketing teams.
**Principal Accountabilities**:- Develops and delivers integrated marketing plans that meet the goals of the Maritime & Trade corporate initiatives and capitalize on market trends and opportunities- Manages digital demand generation campaign(s)



including strategic input and execution- Manages the virtual events strategy for chosen focus areas of the automotive divisions- Determines appropriate communication vehicles and mix strategies to support integrated program objectives and performance targets- Innovates, integrates and implements new marketing technologies and tools to drive program performance- Establishes communication strategies for campaign efforts by audience, geography and segment- Works with sales to ensure program objectives are understood and communicated, campaign milestones are achieved and adjustments made based on requirements or market shifts- Coordinates with other marketing team members and key business leaders to schedule and orchestrate campaigns for maximum impact- Supports the sales efforts through print and electronic collateral, sales training and customer**Job Complexity/Scope Differentiators**:- Manages the execution of program marketing strategies- Supports day-to-day program management activities, e.G.
Key Performance Indicator (KPI) tracking, reporting, preparing presentations and communications- Supports development of marketing toolkits and collateral**Knowledge and Skills**:- Good organizational skills,



with the ability to multi-task and meet conflicting deadlines in a team environment- Ability to deal with a matrix organization that is geographically dispersed- Strong analytical, planning and process development skills- Solid communication and interpersonal skills- High level of accuracy and attention to detail**Equal Opportunity Employer**:

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https://www.kitempleo.com.mx/empleo/138360407/dp-986-marketing-programs-analyst-nuevo-casas-grandes/?utm_source=html

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