12 ene
Ipf Digital
Xico
.
**Marketing Sr Specialist - México****Who are we?
**IPF Digital is a Financial Services company part IPF Group and trades as Creditea in México.
We provide consumer loans, and our mission is to make life easier by offering simple and personalized financial solutions to everyday MexicansOur organizational purpose is to build a better world through financial inclusion, and we see the role **Marketing Sr Specialist **as being critical in shaping and persevering our organizational culture that is centred around our purpose.
Recent strategic reviews across company have confirmed the necessity of building Strategic Sales Partnerships to bring us closer to our target customer segments and deliver scale and value that is sustainable.At IPF Digital we are committed to promoting strategies that help us maintain a balance between our personal and work lives, where each of our employees feels motivated and is reflected in business resultsYou'll join a highly engaged team ready to help you make your adaptation very easy and simple, and together achieve goals.
**The role**Moreover, the marketing specialist implements strategies to enhance brand awareness, generate leads, assists in event organization, manages content calendars, fosters collaboration across teams, and promotes continuous learning and improvement in marketing and localization practices.
**The responsibilities**- Marketing Strategy: Assist in the development and implementation of innovative marketing strategies to increase brand awareness and boost product sales.- Copy Review with Cultural Sensitivity: Ensure accuracy and cultural appropriateness in marketing materials, collaborate on content localization, and maintain consistency in language, tone, and style to enhance marketing campaign effectiveness.- Sales Materials:
Develop effective sales materials, including promotional ads, presentations, proposals, and informative documents.- Event Organization: Assist in planning and executing both virtual and in-person events, ensuring smooth logistics and optimal attendee experience.- Content Management: Manage content materials and calendars, track and report on performance metrics, and offer insights for optimization.- Collaboration and Communication: Collaborate with cross-functional teams, communicate effectively with stakeholders, and coordinate the marketing materials approval process.
**So, what skills, knowledge, and experience do you have?
**- Marketing principles: understanding the fundamental concepts of marketing such as market segmentation, targeting, positioning, branding, and the marketing mix.- Trend Awareness: Keeping abreast of industry trends,
emerging technologies, and changes in consumer behavior to adapt marketing strategies accordingly and stay competitive in the market.- Project management: Ability to manage multiple marketing projects simultaneously, set timelines, allocate resources, and coordinate with cross-functional teams to ensure successful campaign execution
Muestra tus habilidades a la empresa, rellenar el formulario y deja un toque personal en la carta, ayudará el reclutador en la elección del candidato.