12 ene
Commscope
Xico
.In our 'always on' world, we believe it's essential to have a genuine connection with the work you do.
**Job Opening**:**Marketing Manager Latin America/Caribbean Region**In our 'always on' world, we believe it's essential to have a genuine connection with the work you do.As the Regional Marketing Manager, you will be responsible for implementing the full spectrum of marketing activities and communications plan.
This includes regional level planning, campaign, events and programs execution, impact measurement, analysis and optimization to ensure alignment with regional CommScope business and sales goals for your assigned area of responsibility, globally accelerating the Data Center and Gen AI, Building and Campus,
and Sustainability markets.
**How You'll Help us Connect the World**The Marketing Manager role will have the following duties and responsibilities:- Responsibility for the regional field marketing and campaign approach, based on a clear understanding of the regional business objectives, market segment dynamics, buyer needs, sales and channel partner requirements, in collaboration with key stakeholders including the regional sales, regional marketing, portfolio and global campaign leader.- Takes the lead in the design, development and execution of integrated marketing plans and programs to build brand awareness, increase customer and prospect engagement, generate new business, and cross or up-sell pipeline.- Collaborate across teams to support a robust, respected, and efficient marketing ecosystem, consistently demonstrating CommScope's culture and values in everyday actions.- Work closely with Field Sales, Distribution/Channel Sales, System Engineering, Product Line Management,
and other relevant stakeholders to project manage and implement marketing programs that are aligned to the business objectives.- Collaborate with Regional Comms & PR to jointly develop & implement agreed PR initiatives.- Work closely with the Corporate Brand team to advocate and implement global brand strategy and guidelines.- Working with the regional business stakeholders and Global Campaign Leader, defining the regional marketing campaign and programs plan for the assigned segment within the region.- Be the voice for your area of responsibility, working closely with the global and regional marketing teams and cross-functional teams on global programs and campaigns, ensuring relevant messaging and positioning are aligned to sub-regional business and sales objectives.- Manage effective utilization of budgets and its ROI including marketing reports and analytics to understand the results against annual regional targets and goals.
Track,
report and optimize marketing programs to drive best possible business outcomes.- Coordinate the allocation of resources to support the agreed strategy.
Act as facilitator for questions on priorities, resources and timing
Muestra tus habilidades a la empresa, rellenar el formulario y deja un toque personal en la carta, ayudará el reclutador en la elección del candidato.