12 ene
Palo Alto Networks
Xico
Company Description**
Our Mission**
At Palo Alto Networks® everything starts and ends with our mission:
Being the cybersecurity partner of choice, protecting our digital way of life.
We have the vision of a world where each day is safer and more secure than the one before.
These aren't easy goals to accomplish - but we're not here for easy.
We're here for better.
We are a company built on the foundation of challenging and disrupting the way things are done, and we're looking for innovators who are as committed to shaping the future of cybersecurity as we are.
Disruption is at the core of our technology and on our way of work to meet the needs of our employees now and in the future through FLEXWORK,
our approach to how we work.
We're changing the nature of work from benefits to learning, location to leadership, we've rethought and recreated every aspect of the employee experience at Palo Alto Networks.
And because it FLEXes around each individual employee based on their individual choices, employees are empowered to push boundaries and help us all evolve, together.
Job Description**
Your Career**
This is an exciting opportunity to become a key player in shaping our future by making each day safer than the one before.
Driven by your passion for the cybersecurity industry, this role presents you with an opportunity to fuel your creativity, change the industry's status quo, and to bring your wildest dreams to execution.
Dare to be different.
Reporting into the Director of Marketing for LATAM, the Senior Country Marketing Manager, Mexico will become an essential part of the Field Marketing team, as well as the sales organization.
As a Senior Country Marketing manager,
you will ensure a flawless customer journey while driving all key activities to execution within your country of coverage.
You will also partner with the District Sales Manager, as well as with our key partners to fuel awareness and demand to build the pipeline required to deliver success.
**Your Impact**
- Let creativity be your everyday driver; strive to stand out in the cybersecurity industry to make Palo Alto Networks the cybersecurity partner of choice for customers and prospects alike
- Conceptualize, create, and execute demand generation activities that align with the regional strategy, the pipeline targets, quarterly budgets, and overall business goals
- Build end-to-end Marketing campaigns and deliver on a flawless customer journey in all activities
- Partner with the sales ecosystem in Mexico by building out tailored plans for each territory's needs
- Partner with sales leadership to develop a plan based on the overall demand-generation and brand awareness needs, strategy, focus, and approach to meet targets through cross-selling, refresh, and by acquiring net new logos
- Work with the Channel Business Manager in the strategy development execution to maximize our partner ecosystem - You will be key in driving partner education of our marketing programs, provide enablement and training on how to market our solutions, and deepen relationships to drive vendor preference
- Be able to "roll up your sleeves" and get things done - both at the strategy level as well as at the execution level
- Coordinate quarterly prompt execution of the Partner Marketing Development Funds (MDFs) through a quarterly plan with our partner ecosystem
- Negotiate and bring to life partner-driven demand generation activities to promote Palo Alto Networks' product suite through the expansion of new markets
- Develop an ABM strategy and journey for key accounts, tailored to each account's needs
- Provide verbal/written briefings to Inside Sales teams on campaigns and activities for successful follow-up
- Tropicalize corporate campaigns to execute them locally in Mexico
- Develop and execute a PR strategy along with our local agencies to ensure maximum brand exposure and awareness in Mexico
- Finance management of proprietary marketing budget
- Management and maximization of paid media campaigns
- Ensure each customer engagement is carried out to perfection
- Dare to have fun at work!
Let your creativity take flight with us
Qualifications**
Your Experience**
- 8+ years of experience in planning, development,
and execution of marketing demand-generation and brand awareness/development strategies in Mexico
- Bachelor's degree in Marketing, communications, or similar
- Fluency in English and Spanish
- Must have a marketing/demand generation background
- Experience in a Channel or Marketing role with a B2B hi-tech company is preferred
- Be a critical, creative thinker
- Development and execution of engaging customer-oriented activities with strong attention to detail
Knowledge and use of design software (Adobe preferred) in order to design imagery to be used in your communication with partners and customers
- Proven ability to work and communicate effectively with the sales and partner organizations
- Excellent interpersonal skills with a pr
Muestra tus habilidades a la empresa, rellenar el formulario y deja un toque personal en la carta, ayudará el reclutador en la elección del candidato.